Heel, arch, ankle, knee and back pain are widespread in today’s ‘on the run society’. Research indicates that 80% of adults experience foot pain - but with the latest advances in foot support brought to you by Powerstep, you can avoid this pain.

As you walk your feet roll inwards (pronate). Excessive rolling inwards of your feet, called over pronation, is a common cause of strains and pains.

It strains the plantar fascia, a tough band of tissue that stretches like a bow string from your heel to the ball of your feet. Over time this becomes inflamed causing heel and arch pain.

Excessive pronation can also put strain on the ankles, knees and the lower back. As the foot rolls inwards the knee and leg also rotate inwards applying stress to muscles and bone structures. Where continued excessive inward rolling occurs this places extra stress on the knee and the lower back. The result is knee and back pain.


offers prescription-like arch support
provides a stabilising heel cradle
has a double-layered cushion insole
uses an antibacterial fabric top cover



The design of Powerstep is based on the experience of a Podiatrist creating and prescribing underfoot devices combined with extensive computer analysis of the average dimensions of thousands of pairs of feet.

The result is a unique podiatric support system specifically designed to stabilise and correct alignment. Powerstep corrects foot posture and mechanics, helping to relieve pain and prevent injury.


Available at





and leading independent pharmacies

Click for stockists

or order online from
Cuxson Gerrard
First Aid Direct



RRP£22.99


Cuxson Gerrard & Co. Ltd.,
Broadwell Road, Oldbury,
West Midlands B69 4BF, UK

Telephone: 0121 544 7117


  Unsupported Feet tend to roll inward. The arches flatten, stretching the tissue, while bones misalign.    
  Feet with Powerstep are comfortably supported, bones correctly aligned and pain prevented.
  Powerstep realigns the feet to correct body posture, reducing pelvic tilt and internal rotation of the legs.  


  Heel cradle to stabilise and protect the heel during landing   Special antibacterial fabric top cover to reduce friction, prevent slippage and combat perspiration  
  Strong, prescription-like shell that gives effective support, calibrated flexibility for comfort   Unique double-layered cushion casing from heel to the ball of the foot  


  Powerstep SlimTech 3⁄4
Versatile 3⁄4-length support to relieve heel and arch pain and give a “sure fit” in a broad range of shoes